The Missing Link Bicycle Shop in Roseway has opened a second location in Southeast Portland. “We found a similarly sized space at Southeast 47th and Woodstock, where we opened on Super Bowl Sunday,” says James Emond, co-owner with his wife, Libby.
The Emonds have operated the Roseway location for more than two years, since purchasing it from the previous owner, Joe Rettke, in July 2012.
James Emond says, “I used to be the shop boss at another shop that’s still on Woodstock…and always felt a connection to the neighborhood. My wife and I own our house in the Woodstock neighborhood, so we’re happy to be so close to our new shop.”
He adds that “we’re keeping the original store going and we plan to continue with all of our community partnerships,” which includes support for Sunday Parkways, Reach the Beach, Concerts in the Park, and Axiom Sports, among other efforts.
Missing Link offers a one-stop shop for peddlers. It features a complete service department; sells commuter, road, kids’ and mountain bikes; is an authorized KHS and Specialized retailer; and carries a large selection of pumps, rain gear, jerseys, shirts, locks, shoes and other accessories.
The Emonds also operate Rolling Thunder racing club, “what we call our passion for supporting riders in their attempt at broadening cycling’s horizon,” says James Emond. The racing club is for all skill levels and includes weekly rides.
“There’s lots of growth happening on Woodstock right now, and we feel lucky to have a place on the boulevard,” says James Emond. His two shop dogs, Mrs. Magoo and Big John, are getting used to the second location “but still prefer the Sandy Boulevard store.”